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[Hellfighter 17]

What about South Africa and Mississippi, we are losing them. We need to catch up with the new ways of the world and find a way to make a lite version which is fueled by hydrogen (I'm pretty sure we banned teh idea) and keeps the user alive long enough so that they may tell their friends. Oh, and Heroine is a no-go.

[Bra]

Why not? All the cool kids are doing it, aren't they?

[Hellfighter 17]

Yes, but we have hit a slight problem. It appears that it had the opposite effect of what we intended. Instead of it ensuring their death, it actually gives them the will to live forever and to stop the production of our venomine.

[Bra]

Oh. Shit. Well then, let's increase the venomine content by one hundred per cent.
We'll market it as one of those Xtreme energy drinks or some such.
"So Extreme You'll Lose Your Esophagus" or some other catchy tagline.